My Portfolio
Validating and Prioritizing a Product Roadmap Using AI
Leading a climate consultancy's (Manifest Climate) shift to a SaaS leader, I spearheaded an AI-driven initiative to refine our product roadmap. We analyzed thousands of interactions using Jira Product Discovery and ChatGPT, crafting a transparent, data-driven roadmap that enhanced company agility and trust.
UX/UI Overhaul for a Banking App
I spearheaded the UX/UI makeover of Credit Sesame's banking application, significantly improving its design and user experience. This effort resulted in a 45% drop in customer inquiries, a 33% increase in new users, and a doubling of funded accounts. Dive into how forward-thinking design and agile leadership helped redefine the finance playbook.
Crafting an MVP for a Top-Tier Sports and Entertainment Brand
I took the lead on creating a multimedia MVP for Maple Leaf Sports & Entertainment (MLSE), aiming to bring athletes closer to fans. Our work used React, React Native, and Contentful to deliver an engaging platform ahead of time, strengthening the bond between sports stars and their audience. This project didn't just win us a major client; it raised the bar for how we tell stories in sports digitally.
